Big Ideas
Creative Ideation
Comprising teams of conceptual thinking pairs (art directors and copywriters) all with differing backgrounds of specialties, their mandate is to develop BIG ideas for campaign communication that solve real business problems.
These ideas are channel-neutral allowing them to be expressed in mediums relevant to each consumer rather than being driven by a checklist of channels.
With backgrounds of digital, traditional, and social, each team is matched to the brief.
We understand that Big Idea is the foundation structure of any great campaign
Strategy
Our specialist strategic business unit handles all strategic requirements for our clients covering everything from brand and communications strategy, digital media strategy, social and content strategy, and research and analytics.
Digital Communications
Our team of designers, copywriters and developers produce all digital communication for our clients including emails, display and programmatic banners, homepage takeovers, motion graphics and animation, and everything in between.
Digital Media & Data Analytics
Tasked with using data to help inform all areas of the full-service spectrum, our data analytics team utilizes a bespoke, curated tech stack to help collect, store, transform, aggregate and optimize data.
Our digital media team, also part of the Data and Media studio, helps to turn data into purchase or engagement by leveraging a single, personalized view of each customer.
Our digital media o ering encompasses everything from strategy, planning, buying and implementation, through to performance reporting, and ongoing optimization.
Social Media Content Creation
Also know as Team Social, this group of social-savvy individuals – many influencers in their own right – create always-on, engaging content for our clients that taps into the characteristics of each social channel, and draws on conversations of the day.
By operating as a stand-alone team separate to the broader digital studio, they are able to act swiftly and flexibly to capitalize on the social environment.
This team also looks after community management and infuencer marketing.
Brandsintel has a great insight into the Ethiopian Market Spanning across Telco, FMCG, banking and construction having executed many successful communications campaigns and programs over the last 12 years.
Contact Us
(+251) 710 662 466
BOLE ATLAS Noah centrum Park - Addis Ababa, ETHIOPIA
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